Title Fight was
born out of digital.
And, in a world that is rapidly advancing, Title Fight stays moves ahead – constantly renewing our capabilities with the introduction of new technologies.
Similar to creative production, digital begins with an overarching Social & Digital Strategy. With audience expectations of each social and digital platform being unique, Title Fight aids campaigns in navigating the techniques necessary for great storytelling tailored to each social and digital platform.
Whether it is traditional digital avenues like Email Marketing, Adwords & Search Engine Marketing, Data-Driven Display, or the rapidly growing need for SMS Texting and Social Listening, Title Fight understands the nuances needed to be successful with each approach and design elements to match voter and donor expectations.
Title Fight can create custom approaches for the campaign’s needs. While our Online Fundraising tools help fuel our campaign partners, it’s the Programmatic & Addressable capabilities that are the backbone of our Facebook, Instagram, Twitter, and Snapchat approaches.
Title Fight believes mail brings home the message of the campaign. Every piece produced by Title Fight entices voters to engage with the visuals, read the messaging, and commit to an action.
A campaign’s mail program is only as good as its data. Whether the mail type is, Positive or Negative, Comparative or Social Pressure, VBM or GOTV, Title Fight will clean & sort your data to ensure accuracy. We ensure your data is accurate by matching it with the voter file and running it through the NCOA database.
Though repetition is essential when using mail, Title Fight pushes perfection into its creative process. One well-produced mail piece with hyper-precise voter targeting can be sufficient for the message to sink in.
Central to Title Fight’s approachis great storytelling.
The Mona Lisa isn’t a masterpiece because it was painted in 4k resolution. Stevie Wonder’s Uptight! isn’t a work of musical genius because it was recorded in Dolby Surround Sound. And, Running with Beto isn’t an excellent documentary about taking on the establishment because Ted Cruz lost.
These works stand out because they are compelling and unique stories.
Title Fight’s creative production process begins with Concept & Creative Development. Title Fight listens to the needs and concerns of our campaign partners to bring their messages to life.
Title Fight excels at creating Graphics for Social Media, Digital and Print Ads, and the Branding of Logos and Marks.
We understand that not all television is linear.
The introduction of Apple TV, Roku, Amazon Fire, and Google TV presents new opportunities to reach chord cutters through OTT media inventory.
Title Fight combines first-party & third-party data to get a clear picture of your universe and investigate who they are. Title Fight takes the time to make sure the advertisement appears in the desired location, in front of the target audience, and in the right context.
Title Fight will find the right media mix that works for each candidate and their budget.
We believe that every endeavor is better with a partner.
Title Fight will code the web store to comply with contemporary web standards, AES-256 encryption, and secure servers for processing credit cards.
As your partner, we will generate compliant reports, maintain the web store and physical inventory.
Title Fight will process orders and mail-ordered products three times per week and coordinate with local union printers to source products.
Email that pays
Title Fight understands the need to raise money over email.
Over the last decade, Title Fight has raised millions of dollars on email by creating content relevant to the audience.
With each list being unique to its candidate, it’s crucial to create timely emails, with sound HTML and CSS, that the audience can easily donate through.
Title Fight loves quick donation links like ActBlue’s Express Lane.
Title Fight is also well versed in list rentals, list swaps, hashing lists to a 128-bit MD5 encryption standard.